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Salesforce 101: Standard Objects vs. Custom Objects

Salesforce provides standard objects such as Account, Contact, Opportunity, and Product to manage business data....

What Is MuleSoft? A Guide to System Integration

What is MuleSoft? It is Salesforce’s integration and API management platform, acting as a middle...

Data 360: 4 Simple Steps to a Powerful Unified Customer View

One customer, three records in CRM, the website and the POS. This guide explains how...

Salesforce Ecosystem: 5 Essential Pieces, Clearly Explained

Heard of Tableau, Slack, MuleSoft and Data 360 but not sure what each one does?...

Pipeline Forecasting: 3 Ways to Read Deal Risk in Winter 27

Pipeline Forecasting in Winter 27 shows deal risk, methodology scores and activity. 3 ways sales...

Salesforce Approval Process: 3 Steps to Approve Discounts

A Salesforce approval process sends records to the right approver by condition, lets them approve...